Striving for perfection

  • Dates
    2025 - 2025
  • Author
  • Topics Contemporary Issues
  • Location Chelyabinsk, Russia

The project explores the loss of authenticity in a world where both nature and man are increasingly being adjusted to standards and ideal visual images.

The project explores the loss of authenticity in a world where both nature and man are increasingly being adjusted to standards and ideal visual images. Advertising magazines, edited photos on social networks, and images created by artificial intelligence create the feeling that real life is faded and imperfect, and the person himself is “falling short” of fictional standards. I transfer this experience to the space of nature, where each element is unique and self-sufficient.

In my work, I intentionally cut fresh flowers and leaves into randomly selected geometric shapes, depriving them of their natural organics. The background, generated by artificial intelligence according to my color and texture query, enhances the feeling of artificiality. As a result, natural objects lose their vividness and turn into decorative signs that meet expectations, but lose their authenticity.

The project raises the question: what do we lose when we strive to “improve” everything around us —ourselves, our body, nature, reality?