The Erosion Of Bond

This project is the result of a necessity of documenting relationships and their change in a generation under constant evolution and pressure.

The following project arises from the author’s need to document his generation and environment. It begins with an initial critique, describing it as superficial and narcissistic, where individualism prevails, and relationships lack depth. However, this work counters that perspective by proposing a new way of relating to others and their surroundings. Instead of mere superficiality, these behaviors are understood as a necessary adaptation to an ever-changing and fluid society.

Many sociologists believe that emotional bonds are practically extinct due the lack of devotion to the other, and that all relationships are merely self-referential. At the heart of this transformation lies a crisis of identity fueled by constant self-surveillance and information overload. The pressure to curate and perform one’s identity in digital spaces blurs the line between authenticity and spectacle. As philosopher Byung-Chul Han argues, contemporary relationships are shaped by a narcissistic culture that reduces the other to a mere reflection of the self. Although it is true that social media has totally altered us and our way of relating with ourselves and others, this does not mean it has changed in a negative way. In fact, we are confronted with a new way of connecting with one another, based on shared vulnerabilities, a way of relating to others that is just as deep as at any other point in history, if not deeper.

This project reflects on this topic not by idealizing past forms of relationships, but by critically examining how contemporary structures reshape the way we experience attachment, love, and identity. If emotional bonds today feel more precarious, it may not be because they have disappeared, but because they have evolved in ways we are only beginning to understand.