The Narrative Impulse was a workshop on transmedia narrative held by Salvatore Vitale at PhMuseum Lab, Bologna on 22-23-24 September 2022.
The workshop with Salvatore Vitale is aimed at photographers and artists who want to experiment with the expressive potential of photography in dialogue with different media. In an era characterised by an increasingly interconnected digital communication, visual artists need to deal on a daily basis with languages and media that constantly influence and shape the production of content and narrative projects.
During the workshop, participants will be invited to produce a narrative project that will be developed by adopting different communication strategies. The final objective will be the creation of a transmedia narrative project involving the use of photography in association with other media such as sound, archive images, social platforms, video, text.
Participants are asked to identify a guiding theme for their project and conduct preliminary research on the chosen theme before the workshop. The material collected will be preparatory to the work carried out during the workshop days. There are no limits in the choice of topics: from a social or contemporary context to pure fantasy stories.
Salvatore Vitale (b. 1986, Palermo, Italy) is a Swiss-based artist, editor and educator. In his multi-layered artistic practice and research, Vitale’s work focuses on the development and complexity of modernsocieties exploring power structures, political cosmologies and technological mediation, whilst using expanded documentary analysis, including elements of fiction, speculative storytelling and the use of multiple visual forms. His work has been awarded internationally, including the Phmuseum Award (2017), the Foam Talent (2018), the Punctum Award (2018), the Pro Helvetia Shanghai Research Grant (2019-2020), the Bally Award (2021), the MAST Photo Grant, (2022), the Swiss Design Awards (2018 and 2023), and it has been exhibited widely in museums and at photo festivals.
Vitale is a Senior Lecturer at the Lucerne University of Applied Sciences and Arts. He has led workshops worldwide and is a visiting lecturer at several European universities. He is also the Artistic Director of EXPOSED Torino Foto Festival and FUTURES European Photography Platform and the co-founder and editor-in-chief of YET magazine.
He has contributed to and edited several publications, including HYBRIDS: Forging New Realities as Counter-Narratives and RESET: Questioning The Image, The Market and The Role of Representation (Futures Photography, 2020 and 2021) and NUMMER: Post-Photography (HSLU Lucerne, 2021).